Strong communication between the C-Suite and their employees is crucial to the overall prosperity of an organization. It fosters better productivity and a greater desire for achievement, all while boosting profitability.
Corporate leaders are responsible for setting the tone that trickles down into all facets of the business, making communication a prominent factor in employee acquisition and retention.
While many executives think they’re communicating well, employees may feel otherwise. In fact, a study from NBC found that up to 80% of people who quit their jobs do so because they feel underappreciated, and another poll from Joblist shows one-third of employees wish they had more feedback from supervisors.
If you find yourself doing more talking than your employees are listening, here are some of the most effective communication strategies for the C-Suite.
Be Approachable
There is no room for intimidation or scare tactics. Employees who feel out of touch with executives are more likely to keep to themselves rather than express their concerns. This hurts the company as a whole; you can’t fix what you don’t know. An open-door policy that means what it says allows for more collaboration and transparency.
Show Empathy
Every C-Suite leader should prioritize making their work environments a place people want to be, and this happens through less stress and improved morale. Be an astute observer of your teams and the difficulties they face. Take time to be present and understand various backgrounds and personal dynamics so you can better tailor your leadership style to the needs of your team. This investment will only improve job satisfaction and workplace output, something that you can’t put a price on.
Maintain Consistency
As a high-level performer, you engage with various clients, colleagues, and management throughout the day. Consistent communication is critical—the ability to adequately relay feedback and give clear, concise direction will be noted and appreciated by those working with you. Consider your tone of voice and how it’s received. Some appreciate better to a softer approach, and others prefer to cut to the chase. Tailor your delivery methods to how your employees respond best.
Keep a Positive Mindset
It sounds cliché, but positivity is contagious (so is negativity and self-doubt). And while nothing is ever perfect, and leaders are privy to their fair share of setbacks and frustrations, your team will always look to you first for guidance and encouragement. It's ok to be honest about the struggles, but don’t sweat the small stuff, at least not in front of colleagues. Need more reason to stay happy? A study by MetLife revealed that professionals with a positive attitude outsold their pessimist peers by as much as 57%—proof that mindset is a powerful business tool.
The best executives possess a robust knowledge of their domain. While they can easily articulate the nuances of their brand or service, the same applies to their communication with employees and those they work most closely with. Prioritize building a workplace that fosters collaboration, respect, and above all, listening to one another.
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